可持续发展
Recognizing the environmental impact of the fashion industry, Irina Irene is dedicated to sustainable development, striving for a better future. The brand adopts eco-friendly production processes, aiming to minimize the consumption of natural resources. Designers Duoan He and founder Yu Feng focus on sustainable material choices, promoting the use of renewable and biodegradable fabrics to alleviate environmental burdens.
Furthermore, Irina Irene actively promotes sustainability throughout its production chain. By optimizing the supply chain and reducing excess inventory, the brand avoids wasting resources. It also advocates for sustainable fashion models beyond fast fashion, encouraging consumers to cherish and use products for an extended period, thereby reducing environmental impact.
Efforts extend to packaging, with Irina Irene utilizing eco-friendly materials and minimizing packaging use to lower carbon footprint. The brand encourages consumers to handle packaging in a recyclable and reusable manner, collectively working towards environmental goals.
Efforts extend to packaging, with Irina Irene utilizing eco-friendly materials and minimizing packaging use to lower carbon footprint. The brand encourages consumers to handle packaging in a recyclable and reusable manner, collectively working towards environmental goals.
